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   <title>Deckchairs on the Titanic</title>
   <link rel="alternate" type="text/html" href="http://deckchairs.net/" />
   <link rel="self" type="application/atom+xml" href="http://deckchairs.net/atom.xml" />
   <id>tag:deckchairs.net,2010://3</id>
   <updated>2010-05-07T04:27:21Z</updated>
   <subtitle>A monologue on design, technology, history, etc.</subtitle>
   <generator uri="http://www.sixapart.com/movabletype/">Movable Type 3.34</generator>

<entry>
   <title>Design Week Vancouver Blew.</title>
   <link rel="alternate" type="text/html" href="http://deckchairs.net/2010/05/design_week_vancouver_blew.html" />
   <id>tag:deckchairs.net,2010://3.3008</id>
   
   <published>2010-05-07T03:32:57Z</published>
   <updated>2010-05-07T04:27:21Z</updated>
   
   <summary>Last week, I was at Design Week Vancouver, sponsored by Icograda and the GDC. It was a fantastic event&amp;#8212;two days of alternating inspiration and provocation on design&amp;#8217;s value in our current culture. There were a lot of personal gleanings&amp;#8212;and sometimes...</summary>
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      <name></name>
      
   </author>
         <category term="Design" scheme="http://www.sixapart.com/ns/types#category" />
   
   
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      <![CDATA[Last week, I was at <a href="http://www.designweekvancouver.ca/">Design Week Vancouver</a>, sponsored by Icograda and the GDC. It was a fantastic event&#8212;two days of alternating inspiration and provocation on design's value in our current culture.

There were a lot of personal gleanings&#8212;and sometimes the event's speakers blew my fragile mind&#8212;but mostly I'm left with a glittering bag of silver gems that I'd like to share. These mostly derive from five different speakers, all of whom connected me to a deeply personal drive to do better work for better clients in better ways.

<ul>
<li>If you can’t do surprising, delightful work, it’s probably not going to be very good.</li>
<li>Allow a client to be the best that they can. Don’t second guess them, especially at the start of a relationship. Enter new client relationships as if you were right out of school.</li>
<li>Listen&#8212;and then listen some more.</li>
<li>Don't be afraid to piss people off. At the very least, surprise them.</li>
<li>Find a way to think about and talk about and then help the billions of people who are simply without.</li>
<li>Mark-making is a critical component of graphic design that has been lost amongst pixels, grids, and the strategy sessions of the mundane and mendacious.</li>
<li>Not drawing is like not showering; it's where the best ideas happen.</li>
<li>Related, stop using stock unless you absolutely need to. Get clients to pay for the way your eye connects to you hand not just the way your mouse connects to your software.</li>
<li>Skip market strategy and the concomitant silliness. Get the audience and you'll have the client.</li>
<li>Open source your ideas, designs, and plans. In some cases, such as architecture, not doing so is tantamount to withholding expertise that can change lives.</li>
<li>Hold complexity but aim for simplicity.</li>
<li>Sustainability in design is more than about not printing an email or using FSC paper. The entire lifecycle of design should be infected with sustainability&#8212;approaching a client, thinking about their work, defining a message, and finding the medium.</li>
<li>Do what you can to reduce the human burden on the planet. At the same time, recognize that not all ideas around sustainability are fundamentally sustainable.</li>
<li><a href="http://twitter.com/fchimero">@FChimero</a> "As designers, we are gift givers. We're asking people for their time and should reward them for it." via <a href="http://twitter.com/rethinknow">@Rethinknow</a></li>
<li>Slow down. And don't let markets and marketing stop you from asking the hard questions of yourself and your clients.</li>
</ul>

Oh, those five speakers: Cameron Sinclair of Architecture for Humanity, artist and designer Marian Bantjes, illustrator and designer Frank Chimero, Ali Gardner of the Vancouver 2010 Olympics, and strategist Brian Collins. Thank you one and all. And thanks to the GDC organizing committee that made it real and great.]]>
      
   </content>
</entry>
<entry>
   <title>iPad Thoughts.</title>
   <link rel="alternate" type="text/html" href="http://deckchairs.net/2010/04/ipad_thoughts.html" />
   <id>tag:deckchairs.net,2010://3.3007</id>
   
   <published>2010-04-09T04:26:34Z</published>
   <updated>2010-04-09T05:09:36Z</updated>
   
   <summary>Okay, so I get my hands on an iPad tonight, owned by avant-technologist Toby B. And what&amp;#8217;s the first thing I do? Check out the calendar. And then the New York Times app. And then Mail. Bored already? Here is...</summary>
   <author>
      <name></name>
      
   </author>
         <category term="Technology" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://deckchairs.net/">
      <![CDATA[Okay, so I get my hands on an iPad tonight, owned by avant-technologist <a href="http://twitter.com/tobybartlett">Toby B</a>. And what's the first thing I do? Check out the calendar. And then the New York Times app. And then Mail. Bored already? Here is my sixty second review, covering aspects of the machine that I haven't seen others touch on (pardon the pun):

The <a href="http://www.passwordincorrect.com/wp-content/uploads/2010/03/iPhone_iPad_size.jpg">form factor is strange</a>. I'm so used to my iPhone at this point, which is more rectangular than square, that I found the iPad's 4:3 format strange and unwieldy. For reading books or magazines, this is wonderful. For making phone calls, it's not so great.

The applications on it stink. I mean, yes, Notes has a full notepad and Mail has a lovely new three-panel interface and the Calendar looks like a real calendar with dates and stuff. But Safari looks plain weird (as others have, indeed, noted), YouTube looks fugly with its low resolution images displaying on a large screen, and talking on it really stinks.

I can't get over how much the Books application looks like the <a href="http://itunes.apple.com/us/app/classics/id294773236?mt=8">Classics</a> application, which looks (admittedly) much like <a href="http://delicious-monster.com/">Delicious Library</a>. I mean, is there really only one color of wood for a bookshelf and do books always sit exactly the same way on a shelf? Plus, it's hard to read a book when you want to talk on the iPad.

Finally, the keyboard on the iPad leaves much to be desired. Until we all develop E.T.-like appendages, I don't think many novels will be written within the interface. My fingers slipped all over the surface, despite my best attempts to control those ten digits. And dialing on the thing is just plain hard.]]>
      
   </content>
</entry>
<entry>
   <title>Tolle and Kempis.</title>
   <link rel="alternate" type="text/html" href="http://deckchairs.net/2010/04/tolle_and_kempis.html" />
   <id>tag:deckchairs.net,2010://3.3006</id>
   
   <published>2010-04-06T04:00:55Z</published>
   <updated>2010-04-06T05:04:49Z</updated>
   
   <summary>It&amp;#8217;s been a while. It&amp;#8217;s not that I don&amp;#8217;t think about Deckchairs. Rather, I think about it every day, at least for a few minutes to an hour. And my interests in writing and blogs haven&amp;#8217;t changed. But my ability...</summary>
   <author>
      <name></name>
      
   </author>
         <category term="Welt" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://deckchairs.net/">
      <![CDATA[It's been a while. It's not that I don't think about Deckchairs. Rather, I think about it every day, at least for a few minutes to an hour. And my interests in writing and blogs haven't changed. But my ability to write, to produce something of interest, to craft something unique when so much is said and being said and written and argued and consumed is difficult.

No doubt, <a href="http://twitter.com/deckchairs">Twitter</a> has made it more difficult. Putting a face on 140 characters is pretty easy, especially when others say it better, faster, and clearer. But I keep coming back to the greats - <a href="http://zeldman.com">Zeldman</a> writes brilliantly to this day as does <a href="http://cameronmoll.tumblr.com/">Moll</a>. So, I'm inspired to keep writing, at least preliminarily here until something else comes up to provide a good excuse. And, I promise that I'll continue to use Deckchairs to write experimentally and armchairily.

Anyway, and more importantly, last night I finished Eckhart Tolle's <a href="http://www.amazon.com/New-Earth-Awakening-Lifes-Purpose/dp/0525948023">A New Earth</a>. It was a slow but good read, full of sentimental logic but mostly powerful imagery. Tolle has been well reviewed and well received. His argument that humanity is forging an entirely new evolutionary construct today makes good sense to me. We've fully outgrown the devastating effects of long life, the overuse of natural resources, the exploitation of people and animals, and the denial of the multiple realities of our cultures (the latter part is my interpretation).

Tolle writes that humans have become so enmeshed in content, in our emotions and ego, that we find it hard to see the stillness and perfection of the universe and its gift to us. We are all made of stars, the eternal continuity of space and matter and our lives and our deaths are part of that continuity. Toole writes: "The sapling doesn't want anything because it is at one with the totality, and the totality acts through it. 'Look at the lilies of the field, how they grow' said Jesus, 'they toil not neither do they spin ...' Life wants the sapling to become a tree, but the sampling doesn't see itself as separate from life and so wants nothing for itself. It is one with what Life wants. That's why it isn't worried or stressed."

He argues, simply and accessibly, that "Every thought, every desire or fear, every action or reaction, is then infused with a false sense of self that is incapable of sensing the simple joy of Being and so seeks pleasure, and sometimes even pain, as substitutes for it. This is living in forgetfulness of Being." By living your life with inner purpose, you gain access to what you want to achieve on Earth, in Life.

Based in almost every religion and spiritual order, Tolle calls for us to rejoice in eternity and cast aside our interests in material comfort and objects. Seek the inner and lose the outer; give up the need for possessions and possessing.

But, in all of this, one key thing bothers me. Throughout The New Earth, Tolle quotes Christ again and again as the exemplar of all things good: "Give and it will be given to you." He even writes "Christ can be seen as the archetypal human, embodying both the pain and the possibility of transcendence." Sure, he mentions Buddhists and Zen Masters and Descartes and Jung and he calls to task the Christian history, in particular, for pushing the doctrine over human life. But his singular focus on Christ reminds me of Thomas a Kemplis' <a href="http://www.amazon.com/Imitation-Christ-Dover-Thrift-Editions/dp/0486431851/">The Imitation of Christ</a>, which states clearly: "Learn to despise outward things and to give thyself to things inward, and thou shalt see the Kingdom of G-d come within thee." Kemplis even titles one of his chapters "That it is Sweet to Despise the World and to Serve God." I worry that Tolle, like many more fundamentalist Christians, seeks to deny the world in favor of the afterlife (or the eternal, in his words). By focusing on the inner, he regrettably disparages the outer, which is what most of us have, at least for now.

While I understand that Tolle is using a bit of hyperbole to push us into recognizing the "source of abundance" because our cultural interests are so dedicated to external gratification, I wonder if he, in turn, is validating reality deniers, anti-Darwinians, and those who cannot afford to be internally abundant, yet.]]>
      
   </content>
</entry>
<entry>
   <title>Ten Best of 2009.</title>
   <link rel="alternate" type="text/html" href="http://deckchairs.net/2009/12/ten_best_of_2009_2.html" />
   <id>tag:deckchairs.net,2009://3.3005</id>
   
   <published>2009-12-17T04:32:20Z</published>
   <updated>2009-12-17T06:20:35Z</updated>
   
   <summary>Okay, everyone has a list and here&amp;#8217;s mine. I&amp;#8217;m sticking to it. Here are the ten (10) best things to come out of 2009, from the exclusive Deckchairs deck: Cool writing tools for the Mac. Between the brand-new and beautifully...</summary>
   <author>
      <name></name>
      
   </author>
         <category term="Welt" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://deckchairs.net/">
      <![CDATA[Okay, everyone has a list and here's mine. I'm sticking to it. Here are the ten (10) best things to come out of 2009, from the exclusive Deckchairs deck:

<ol>
<li value="10">Cool writing tools for the Mac. Between the brand-new and beautifully crafted <a href="http://www.ommwriter.com/">Ommwriter</a> to The Soulmen's <a href="http://www.the-soulmen.com/ulysses/index.html">Ulysses 2.0</a>, these applications are serious tools with different flavors, functions, and features.</li>

<li value="9">The development of Twitter from a small-time, cute messaging tool to a massive, multi-user global communication tool that helps support grass roots social change.</li>

<li value="8">The potential, though seemingly remote as of this writing, that a new and binding agreement on climate change will come about in <a href="http://en.cop15.dk/">Copenhagen</a>.</li>

<li value="7">A general recognition that spending money that one doesn't actually have is not so great.</li>

<li value="6">In Winnipeg, the production of <a href="http://www.strikemusical.com/strike/main.asp?P=84P26STRP1">Strike! The Musical</a> at Portage and Main and the construction of the new Human Rights Museum nearby.</li>

<li value="5">New blogs about design and designing, ranging from the excellent and beautifully crafted <a href="http://www.idsgn.org/">idsgn</a> to the busy but helpful <a href="http://webdesignledger.com/">Web Design Ledger</a>.</li>

<li value="4">Unusual musical collaborations like those between <a href="http://www.emusic.com/album/Vic-Chesnutt-At-the-Cut-MP3-Download/11559588.html">Vic Chesnutt, Guy Picciotto, and Silver Mt. Zion Orchestra</a> and  <a href="http://monstersoffolk.com/">Jim James, Conor Oberst, and M. Ward</a>.</li>

<li value="3">The advancement of non-digital, non-preachy kids movies, like <a href="http://www.fantasticmrfoxmovie.com/">Fantastic Mr. Fox</a> (along with good music and subtle wit).</li>

<li value="2">The election of Barack Hussein Obama to President of the United States of America. 'Nuff said.</li>

<li value="1">The probability of possibility. And the fact that CERN's <a href="http://public.web.cern.ch/public/en/LHC/LHC-en.html">Large Hadron Collider</a> didn't create a black hole yet.</li>
</ol>]]>
      
   </content>
</entry>
<entry>
   <title>99.</title>
   <link rel="alternate" type="text/html" href="http://deckchairs.net/2009/12/99.html" />
   <id>tag:deckchairs.net,2009://3.3002</id>
   
   <published>2009-12-10T00:40:49Z</published>
   <updated>2009-12-10T02:07:26Z</updated>
   
   <summary>I&amp;#8217;ve been mulling the future of design for the past few days, as I&amp;#8217;ve had a few brief but turbulent encounters with clients around cost and deliverables. Most of my worries have been around this incredible rapid race to the...</summary>
   <author>
      <name></name>
      
   </author>
         <category term="Design" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://deckchairs.net/">
      <![CDATA[I've been mulling the future of design for the past few days, as I've had a few brief but turbulent encounters with clients around cost and deliverables. Most of my worries have been around this incredible rapid race to the bottom. Every day I receive emails from (semi-legitimate or real) companies in India, Russian, or Romania that, in essence, are offering web design and/or development services for $8.00 per hour or less. I fully understand that, in this race, everyone is hungry, everyone need to make money and that developed countries (e.g. Canada) has an inordinate leg up on against developing countries.

Where it gets incredibly messy and grotesque, in my opinion, is on sites like <a href="http://99designs.com">99designs.com</a>. There, clients don't need to argue with designers to provide a lower price for high quality service. That's simply the modus operandi. Clients go to 99 because they only want to pay that amount and, from my observations, it looks like they're all getting a good deal. The designs are competent, the quality is quite high, and the timing may be on. But what's missing is that inexplicable construct which comes with truly great design - a personality, a spirit of assurance or a logic that escapes the traditional. Does this mean that only well-heeled and monetarily blessed individuals and organizations can afford enlightened or unique design? It does. And the reality is that this is how design (and aesthetic production more generally) has always worked. Because nearly anyone with a computer today can be a knowledge or culture worker (or both), the playing field is level. The same goes with video editors, journalists, and programmers. But, because this has happened so quickly, we still don't have mechanisms to rule out what is merely good from what is great.

Sites like <a href="http://haystack.com/">Haystack</a>, recently launched by 37signals, make an attempt at helping people choose a design firm that matches their requirements. But their model, where some agencies and designers can pay for an elevated position on the site, belie and undermine their intention. Taking money from companies that may or may not be better at communicating prospective client needs and showcasing those companies is not a useful proposition. Instead, Haystack takes the 99designs.com model and turns it around; the wealthiest and most marketing-focused design firms are provided leverage in the competition. In this way (and in this way only), I believe that the latter is, ethically, on more solid ground; 99designs.com, at least, honestly allows multiple entities to compete for a given (albeit low) amount of business.

What is missing here, in this novel short-sighted design context, is the relationship. I've always said that, for my little company, the relationship is everything. The auctioning or advertising of services (two sides of the same ugly coin) won't buy long-term design, unique imagery, or usable and accessible production. In this supposedly "democratic" connectedness, it's not connection that buys good design, as nearly everyone has that. Rather, and simply, the best design today stems from relationships and the unfolding of solutions through dialogue and time.]]>
      
   </content>
</entry>
<entry>
   <title>Four Months.</title>
   <link rel="alternate" type="text/html" href="http://deckchairs.net/2009/12/four_months.html" />
   <id>tag:deckchairs.net,2009://3.3001</id>
   
   <published>2009-12-04T04:09:30Z</published>
   <updated>2009-12-04T22:30:27Z</updated>
   
   <summary>It&amp;#8217;s been four short months since I last wrote on Deckchairs. I want to apologize to my (few) but dedicated followers who have, during that time, consistently urged me to get my writing act together and to pay more attention...</summary>
   <author>
      <name></name>
      
   </author>
         <category term="Welt" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://deckchairs.net/">
      <![CDATA[It's been four short months since I last wrote on Deckchairs. I want to apologize to my (few) but dedicated followers who have, during that time, consistently urged me to get my writing act together and to pay more attention to the damn thing. I don't have much to hold up in defense of my absence. I didn't get run through the washing machine. I didn't win the scratch-and-win at the 7-11. I didn't forget how to put sentences together (well, maybe a little). I simply lost the feeling for writing anything other than business proposals. That, and Twitter. Stupid Twitter, which I quite <a href="http://twitter.com/deckchairs">adore</a>. According to the Twitter statosphere, I've tweeted 755 times, all of them brilliantly, of course.

I've been compelled to write because I just came back from a wonderful evening event sponsored by <a href="http://www.newmediamanitoba.com/">New Media Manitoba</a>, where they featured a 45-minute film showcasing industry folks in the province. I was one of them and I'm so completely humbled by the whole thing. I, nervous Nelly, sat two-stories high at the IMAX theatre (note the new spelling) expounding on my travels North and my satisfaction at doing so. I'm extremely thankful for the incredible production work that <a href="http://www.blink-works.com/">Blink Works</a> did on my segment - taking bits and pieces of visual logic, portfolio items, photographs, and their video production and making it into a stunning little vignette. It's truly genius work and I promise to post all or part of the production here <strike>as soon as it's available</strike>. 

Thank you NMM for this and more.

<object width="480" height="270"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=7955706&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=1&amp;color=dd4499&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=7955706&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=1&amp;color=dd4499&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="480" height="270"></embed></object>]]>
      
   </content>
</entry>
<entry>
   <title>Alive with Pleasure.</title>
   <link rel="alternate" type="text/html" href="http://deckchairs.net/2009/08/alive_with_pleasure.html" />
   <id>tag:deckchairs.net,2009://3.3000</id>
   
   <published>2009-08-09T06:30:46Z</published>
   <updated>2009-08-09T06:34:34Z</updated>
   
   <summary>Okay, this rocks: a video entitled &amp;#8220;Alive with Pleasure&amp;#8221; by Viva Voce. Great vocals, Guy Maddin cheap effects, a white double-neck guitar, and a story that is funnier upon second watching. Over one year old, but a valuable procrastination tool:...</summary>
   <author>
      <name></name>
      
   </author>
         <category term="Music" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://deckchairs.net/">
      <![CDATA[Okay, this rocks: a video entitled "Alive with Pleasure" by Viva Voce. Great vocals, Guy Maddin cheap effects, a white double-neck guitar, and a story that is funnier upon second watching. Over one year old, but a valuable procrastination tool:

<object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/U_X7m7xFVJw&hl=en&fs=1&"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/U_X7m7xFVJw&hl=en&fs=1&" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object>]]>
      
   </content>
</entry>
<entry>
   <title>The Last of Newsweek.</title>
   <link rel="alternate" type="text/html" href="http://deckchairs.net/2009/07/the_last_of_newsweek.html" />
   <id>tag:deckchairs.net,2009://3.2999</id>
   
   <published>2009-07-20T21:15:29Z</published>
   <updated>2009-07-22T14:26:23Z</updated>
   
   <summary>I promise that this will be the last post on Newsweek (probably) for some time, but I figured it was worth following up after having attempted to redesign a few pages of the magazine. First off, a number of other...</summary>
   <author>
      <name></name>
      
   </author>
         <category term="Design" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://deckchairs.net/">
      <![CDATA[I promise that this will be the last post on Newsweek (probably) for some time, but I figured it was worth following up after having attempted to<a href="http://www.deckchairs.net/2009/06/redesigning_newsweek.html"> redesign a few pages of the magazine</a>.

First off, a number of other sites picked up on the design and their reviews are worth reading. In particular, magCulture.com writes in <a href="http://magculture.com/blog/?p=3776#comment-80276">Newsweek relaunch</a>: "Unless I’m missing something here, this is a bit of of tricksy over-design that doesn’t suit a magazine claiming depth and intelligence." I think this sums up the entire experience of the magazine. Further down the page, a commenter <a href="http://magculture.com/blog/?p=3776#comment-79731">writes</a> "I feel like I lost a close friend." My sentiments exactly. Great site, magCulture, by the way.

Second, it appears that the design was executed (my word) by <a href="http://www.number17.com/#/about/">Number 17</a>. I can't speak to their other work, which looks fine enough, but they have a lot to answer for with this project (or their client does). (FYI, Number 17, your site doesn't work on the iPhone and isn't accessible.)

Next, I found some <a href="http://www.guardian.co.uk/media/2009/mar/01/newsweek-new-format">interesting commentary </a>by James Robinson about the size and losses of the magazine, which is sad on top of sad. Writer and art director Mark Porter writes about the <a href="http://www.markporter.com/notebook/?p=250">design's fundamental randomness</a> on his site. As well, a really nicely crafted new design blog called idsgn writes <a href="http://www.idsgn.org/posts/newsweek-can-a-redesign-save-a-dying-magazine/">Newsweek, can a redesign save the dying magazine?</a> and pick up my redesign.

Font identification update: It appears that the redesign uses Village's <a href="http://vllg.com/Feliciano/Flama/mudTyper+Weights/">Flama</a> for headlines. Most of the magazine's new text itself appears to be using Christian Schwartz's <a href="http://www.fontbureau.com/fonts/Farnham">Farnham</a>. And then there's Hoefler & Frere-Jones' <a href="http://typography.com/fonts/font_overview.php?productLineID=100033">Archer</a> used for much of the body text in the front of the book. On their own, each of these typefaces are elegant, unpretentious, modern, and extremely legible. Mixed into the cauldron of the Newsweek redesign, they look like hell.

Finally, some inquired as to where I work. I run a small design firm called <a href="http://manoverboard.com">MANOVERBOARD</a>. I'd be happy to hear from anyone with thoughts or questions.

Oh: I cancelled Newsweek and I was kindly sent a check for the remainder of my two-year subscription.]]>
      
   </content>
</entry>
<entry>
   <title>Redesigning Newsweek.</title>
   <link rel="alternate" type="text/html" href="http://deckchairs.net/2009/06/redesigning_newsweek.html" />
   <id>tag:deckchairs.net,2009://3.2998</id>
   
   <published>2009-06-28T18:29:31Z</published>
   <updated>2009-06-29T00:51:57Z</updated>
   
   <summary>A few weeks ago, I kidded on Twitter that I was redesigning Newsweek because I was so utterly disgusted with the publication&amp;#8217;s recent redesign. You can read my full venting on the subject, if you&amp;#8217;re interested. Newsweek&amp;#8217;s new design takes...</summary>
   <author>
      <name></name>
      
   </author>
         <category term="Design" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://deckchairs.net/">
      <![CDATA[A few weeks ago, I kidded on <a href="http://twitter.com/deckchairs">Twitter</a> that I was redesigning <i>Newsweek</i> because I was so utterly disgusted with the publication's recent redesign. You can read my <a href="/2009/05/weak_newsweek.html">full venting</a> on the subject, if you're interested.

<i>Newsweek</i>'s new design takes relatively staid stock imagery, some very well written content, and a few strong typefaces and somehow manages to ruin all of them in one fell swoop. The totality of the presentation is a mess, with sloppy layout, poor typography, inconsistent styling, and a seeming lack of interest in engaging the reader.

So, I decided to redesign to <i>Newsweek</i>&#8212;or at least a few pages of the magazine.*

I had the following overarching objectives:

<ul>
<li>Use the same or very similar fonts</li>
<li>Make use of the general look and feel of the magazine that I've known for many years (and even capture some of the nuances of the current magazine)</li>
<li>Ensure that the presentation could actually be used by the magazine</li>
</ul>

These objectives were defined to better put myself in the shoes of the art director and to feel that the assignment would have a result that would be useful and utilizable.

Concomitantly, I set up the following limitations:

<ul>
<li>I would not spent more than 2 total hours on the project</li>
<li>The redesign would use exactly the same copy as in the original magazine</li>
<li>No truly new graphics (e.g., icons, textures, etc.) would be introduced</li>
</ul>

These restrictions would ensure that I felt that I didn't have free license to do whatever the hell I want. Rather, as the Fake Art Director, I had to make use of the same basic resources available to the real one.

<h2>The Original</h2>
I chose to use the Crazy Oprah issue of <i>Newsweek</i> (June 8, 2009) because, in part, the cover felt so angry, and even mildly racist. Here the magazine used an unflattering photograph of a powerful and influential person and subjected her to an unsubtle and unsophisticated visual presentation.

<a href="/images/newsweek/newsweek-june82009-cover-900.jpg"><img src="/images/newsweek/newsweek-june82009-cover-450.jpg" width="450" alt="Newsweek cover from June 8, 2009" /></a>

I also chose two interior pages from this same issue that interested me. These were Fareed Zakaria's "Boom Times are Back", a piece about the potential decline of influence of the United States, and an back-of-the-book article on Elvis Costello by Seth Colter Walls entitled "He's a Little Bit Country." The latter also had a strange column at the bottom of the page called "The Prognosticator".

<a href="/images/newsweek/newsweek-june82009-zakaria-900.jpg"><img src="/images/newsweek/newsweek-june82009-zakaria-450.jpg" width="450" alt="page of Newsweek featuring article by Fareed Zakaria" /></a>

<a href="/images/newsweek/newsweek-june82009-walls-900.jpg"><img src="/images/newsweek/newsweek-june82009-walls-450.jpg" width="450" alt="page of Newsweek about Elvis Costello" /></a>

<h2>A Revision</h2>

I started the revision by reworking Zakaria's piece. I wanted to try to use, as much as possible, the exact same font families that are in the original design. Included was  Hoefler & Frere-Jones's beautiful slab serif <a href="http://typography.com/fonts/font_overview.php?productLineID=100033">Archer</a> for headlines, which does not work at all for the magazine. I believe the main font used for the body is a grade of H & FJ's lovely<a href="http://typography.com/fonts/font_overview.php?productLineID=100017"> Mercury Text</a>, but I'm not sure. I wanted to see if I even had a chance of making it work.

<a href="/images/newsweek/newsweek-manoverboard-900.jpg"><img src="/images/newsweek/newsweek-manoverboard-450.jpg" width="450" alt="first redesigned page for Zakaria article" /></a>

As you can see, I failed. It's no better than the original.

<h2>The Revision</h2>

I looked through my toolbox and found that two relatively new font families would work beautifully here: Christian Schwartz's <a href="http://www.vllg.com/Schwartzco/Stag/mudTyper+Weights/">Stag</a> for headlines and callouts and Veronika Burian's fabulous <a href="http://www.type-together.com/Karmina">Karmina</a> for the body. Stag is a sturdy but smart slab face with roots in the magazine world; it was originally commissioned for <i>Esquire</i>. Karmina was developed for difficult print conditions and it reads crisply and elegantly at small sizes.

Using wider margins and gutters and larger images and these typefaces, I restyled the same copy with cleaner, clearer headlines that actually spoke to me.

<a href="/images/newsweek/newsweek-manoverboard2-900.jpg"><img src="/images/newsweek/newsweek-manoverboard2-450.jpg" width="450" alt="second redesigned page for Zakaria article" /></a>

I then replicated the general styling of this page for the piece on Costello and "The Prognosticator" section.

<a href="/images/newsweek/newsweek-manoverboard3-900.jpg"><img src="/images/newsweek/newsweek-manoverboard3-450.jpg" width="450" alt="second redesigned page for Walls article" /></a>

Finally, I tackled the cover. In some ways, this was the easiest part of the redesign. Through the power of Google, I found a much more flattering photograph of Oprah Winfrey. If the editors wanted to insult her or her fans, at least they could do it in a more subtle way. Using <a href="http://new.myfonts.com/fonts/agfa/dinschrift/">DINSchrift</a> for the knocked out headline, I placed it over the mouth, which is also the central spot of the book. The sub-header is less important but I gave more prominence to the byline, which to my eyes should have more weight. 

I found an older version of the <i>Newsweek</i> logo for the masthead, which I prefer. It's chunkier, thicker, and feels more honest, somehow than the leaner, Slim-Fast version on the newsstands. Related, I extended the red masthead left and right to bleed off the page; this makes the cover feel more full, more serious, and brighter. Finally, I centered the dateline above the logo and placed the coverlines at the top that showcased top stories within the magazine. (While I appreciate the simplicity of a minimalist magazine cover, by not indicating featured content, I'm not sure what I'm buying in a magazine besides for a cover story.)

<a href="/images/newsweek/newsweek-manoverboard1-900.jpg"><img src="/images/newsweek/newsweek-manoverboard1-450.jpg" width="450" alt="redesigned cover of Newsweek" /></a>

The end result is not perfect by any means. My revision, if anything, feels a bit too colorful and too <i>People</i>-magazine for a <i>Newsweek</i> audience. At the same time, I can honestly say that I'd rather read my redesign than theirs.

If you're interested, you can <a href="/images/newsweek/newsweek-manoverboard.pdf">download a PDF</a> (quite large at 2.6 MB) of the redesign to see some of the details.

*Disclaimer: the logos and all content used in the redesign are copyright <i>Newsweek</i>, Inc. Photos of celebs and other images used in the redesign were gained via Google and are copyright their respective authors.]]>
      
   </content>
</entry>
<entry>
   <title>I Want You Back.</title>
   <link rel="alternate" type="text/html" href="http://deckchairs.net/2009/06/i_want_you_back.html" />
   <id>tag:deckchairs.net,2009://3.2997</id>
   
   <published>2009-06-27T17:22:33Z</published>
   <updated>2009-06-27T17:27:05Z</updated>
   
   <summary> It didn&amp;#8217;t get much better than this: the Jackson Five play for the first time on Dick Clark&amp;#8217;s Bandstand. I&amp;#8217;m guessing this is around 1970. R.I.P. Michael....</summary>
   <author>
      <name></name>
      
   </author>
         <category term="Design" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://deckchairs.net/">
      <![CDATA[
<object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/mWfVyBtuYWY&hl=en&fs=1&"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/mWfVyBtuYWY&hl=en&fs=1&" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object>

It didn't get much better than this: the Jackson Five play for the first time on Dick Clark's Bandstand. I'm guessing this is around 1970.

R.I.P. Michael.]]>
      
   </content>
</entry>
<entry>
   <title>Video Spectacle III.</title>
   <link rel="alternate" type="text/html" href="http://deckchairs.net/2009/06/video_spectacle_iii.html" />
   <id>tag:deckchairs.net,2009://3.2996</id>
   
   <published>2009-06-22T13:06:22Z</published>
   <updated>2009-06-22T13:22:23Z</updated>
   
   <summary>Third in a series of videos that I feel represent a change in the way motion pictures are working online, via The Ministry of Type, I discovered this beautiful reel of the recent works of Rob Chiu. (AKA The Ronin,...</summary>
   <author>
      <name></name>
      
   </author>
         <category term="Design" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://deckchairs.net/">
      <![CDATA[Third in a series of videos that I feel represent a change in the way motion pictures are working online, via <a href="http://www.ministryoftype.co.uk/">The Ministry of Type</a>, I discovered this beautiful reel of the recent <a href="http://theronin.co.uk/Motion/?2009_Reel_Videotape.mov">works of Rob Chiu</a>. (AKA <a href="http://theronin.co.uk/">The Ronin</a>, Chiu is a photographer and videographer based in London.)

What makes this short video compilation of stills and motion so compelling are two things. First, the extraordinary use of Radiohead's "Videotape" song, which has the following <a href="http://www.songmeanings.net/songs/view/3530822107858586387/">lyrics</a>:

This is one for the good days
and I have it all here
In red, blue, green
Red, blue, green

Second, unlike the high-speed and high-drama of most videos today, this one focuses on the slow human motions of walking, sleeping, eating, reading, killing, and watching. In a few short moments, we watch days go by, words fly by, people working and collapsing, as they themselves watch the world watch them go by.]]>
      
   </content>
</entry>
<entry>
   <title>Video Spectacle II.</title>
   <link rel="alternate" type="text/html" href="http://deckchairs.net/2009/06/video_spectacle_ii.html" />
   <id>tag:deckchairs.net,2009://3.2995</id>
   
   <published>2009-06-22T02:26:42Z</published>
   <updated>2009-06-22T02:39:32Z</updated>
   
   <summary>A new magazine about Judaism and Jewish contemporary life has launched. It&amp;#8217;s called Tablet and I quite like the idea of the English-speaking world reading a more thoughtful approach to thinking about Jewish thinking (pardon all the redundancy). My peronsal...</summary>
   <author>
      <name></name>
      
   </author>
         <category term="Design" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://deckchairs.net/">
      <![CDATA[A new magazine about Judaism and Jewish contemporary life has launched. It's called <a href="http://www.tabletmag.com/">Tablet</a> and I quite like the idea of the English-speaking world reading a more thoughtful approach to thinking about Jewish thinking (pardon all the redundancy).

My peronsal hope for Tablet is that it fills the gaps between the often hilarious in-jokes of <a href="http://www.heebmagazine.com/">Heeb</a>, the earnest progressivity of <a href="http://www.tikkun.org/">Tikkun</a>, and the newsiness of the<a href="http://www.jpost.com/"> Jerusalem Post</a>.

The two designers who crafted the over-arching and specific identities around Tablet speak about their decision-making process, their research, and their presentation of designs <a href="http://www.tabletmag.com/arts-and-culture/our-new-look/">in this video</a> (I can't seem to embed it herein). I don't particularly adore the aesthetic of "big ideas in the 70's" but I identify with the designers' approaches to the task and their efforts to present strong design, good typography, and reasonable client access to their thought process. It's something I aim for in every design project, as well&#8212large, small, and in between. Nice work all around.]]>
      
   </content>
</entry>
<entry>
   <title>Video Spectacle I.</title>
   <link rel="alternate" type="text/html" href="http://deckchairs.net/2009/06/video_spectacle_i.html" />
   <id>tag:deckchairs.net,2009://3.2994</id>
   
   <published>2009-06-19T04:17:15Z</published>
   <updated>2009-06-22T02:44:08Z</updated>
   
   <summary>Video has exploded and has become the most interesting medium on the Web for me, though I am just learning how to use it, produce it, and edit it. Over the next week, my goal is to show spectacular examples...</summary>
   <author>
      <name></name>
      
   </author>
         <category term="Design" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://deckchairs.net/">
      <![CDATA[Video has exploded and has become the most interesting medium on the Web for me, though I am just learning how to use it, produce it, and edit it.

Over the next week, my goal is to show spectacular examples of video from around the globe.

I. I-Movix SprintCam v3 NAB 2009 showreel by David Coiffier.

1000 frames per second on a supremely high resolution camera pushed to slow motion. (Via <a href="http://daringfireball.net/">daringfireball</a>.)

<object width="400" height="225"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=4167288&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=4167288&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="400" height="225"></embed></object><p><a href="http://vimeo.com/4167288">I-Movix SprintCam v3 NAB 2009 showreel</a> from <a href="http://vimeo.com/ridindave">David Coiffier</a> on <a href="http://vimeo.com">Vimeo</a>.</p>

Hint: Check it out in HD at this actual <a href="http://www.vimeo.com/4167288">link to video</a>.]]>
      
   </content>
</entry>
<entry>
   <title>Bye GM.</title>
   <link rel="alternate" type="text/html" href="http://deckchairs.net/2009/06/bye_gm.html" />
   <id>tag:deckchairs.net,2009://3.2993</id>
   
   <published>2009-06-04T03:02:33Z</published>
   <updated>2009-06-04T03:20:16Z</updated>
   
   <summary>In the same way that I&amp;#8217;m surprised Obama made it to the presidency, I&amp;#8217;m amazed that General Motors has failed. (Kottke has absolutely the best series of articles in one place on the history and logic of GM&amp;#8217;s failure.) But...</summary>
   <author>
      <name></name>
      
   </author>
         <category term="Welt" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://deckchairs.net/">
      <![CDATA[In the same way that I'm surprised Obama made it to the presidency, I'm amazed that General Motors has failed. (<a href="http://www.kottke.org/09/06/why-gm-failed">Kottke</a> has absolutely the best series of articles in one place on the history and logic of GM's failure.) But I'm beginning to think that, since the war in Iraq, almost nothing shocks America. To wit:

US debt stands at $11,387,277,099,643.96. That's a lot of money.

Almost 2,500 people die or are missing after Hurricane Katrina. Cost was $90 billion.

Nearly 50 million people do not have health insurance. Even Obama balks.

North Korea launches missiles and tests nukes. The U.N. is unhappy.

Microsoft launches yet another new search tool. It's called 'Bing' because of no reason.

Trillions of dollars are erased over the period of a year or so. I continue to invest in mutual funds.




]]>
      
   </content>
</entry>
<entry>
   <title>Weak Newsweek.</title>
   <link rel="alternate" type="text/html" href="http://deckchairs.net/2009/05/weak_newsweek.html" />
   <id>tag:deckchairs.net,2009://3.2992</id>
   
   <published>2009-05-29T22:02:08Z</published>
   <updated>2009-06-29T00:49:44Z</updated>
   
   <summary>For many years, I&amp;#8217;ve been a fervent subscriber of Newsweek magazine. Started in the midst of the Great Depression, the magazine always felt, to me, like a more settled yet liberal version of Time. Its stories were rich in detail,...</summary>
   <author>
      <name></name>
      
   </author>
         <category term="Design" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://deckchairs.net/">
      <![CDATA[For many years, I've been a fervent subscriber of <a href="http://en.wikipedia.org/wiki/Newsweek">Newsweek</a> magazine. Started in the midst of the Great Depression, the magazine always felt, to me, like a more settled yet liberal version of <i>Time</i>. Its stories were rich in detail, its editorial passionate, its photography and illustration solid. I always enjoyed getting my copy of it in the mail, and even after our move to Canada a few years ago, I kept up the subscription, despite the hefty additional cost and the extra time it took to arrive on these northern shores.

I eagerly waited and was very excited to see the <a href="http://www.newsweek.com/id/195620">new design</a> that <i>Newsweek</i>, going through its own fits of journalistic and financial challenges, orchestrated. Newsweek Editor Jon Meacham, on <i>Charlie Rose</i>, a few weeks ago spoke eloquently about the need to reinvent journalism, to ensure that the magazine survives amidst the oncoming shakeups and shutdowns, and to find a new way to build circulation and revenues. I saw the website and, while it was less than stellar, I figured that the magazine had put most of its efforts into creating a new print style that would match its new editorial outlook.

Then "it" arrived. I call it "it," because my first and ongoing reaction to the new print edition of <i>Newsweek</i> is one of profound disgust and mild horror. The thing is just ugly, from beginning to end. Here's what's wrong with "it":

It's almost impossible to discern (even with these discerning eyes) the editorial content from the advertisements and the advertisements from the advertorials. Everything, and I do mean everything, is fused into a wall of non-hierarchical content.

It's primary new typeface used, Hoefler &#38; Frere-Jones otherwise lovely <a href="http://typography.com/fonts/font_overview.php?productLineID=100033">Archer</a>, is so over-used and inelegantly styled that reading the magazine is an exercise in futility. I started reading one article - and about half the way through I put the magazine down and closed its pages. I became so focused on the slabs and dots of Archer's slab serifs that I could no longer focus on the meaning of the words. To me, it's like reading a garden. (I even own and often use Archer for clients; it's a great display face, but it doesn't work for Newsweek.)

The cover is so tremendously overwrought, I thought I was looking at a 1980s throw-back. Putting the red solid banner at the top and center, lurking above the content looks wrong. The large photo beneath it is nice, but the transparent overlay of text is either illegible, cute, or worse, both. Oddly, I typically like this treatment of transparent text over color photographs; in this case, the designers took it too far.

I don't know if <i>Newsweek</i> changed its printing facilities or is using a new paper throughout, but it doesn't work. It's a bit nicer quality of print and that is appreciated. But it goes against the grain of the entirely advertisement-like cheapness of the interior.

As a newsweekly with the name "Newsweek," there's no News section. As Jeremy Leslie writes in his review in <a href="http://magculture.com/blog/?p=3776">magCulture.com</a>: "Unlike rival Time, which relaunched last year, this weekly news magazine no longer has a News section. Brave stuff, and the decision is getting plenty of comment online, including a withering comment from US editorial design guru Roger Black to the effect that the magazine could now afford to change it’s name as it was no longer about news nor needed to be weekly." In fact, Time did an utterly stunning job in its recent redesign; while the content is more shallow and temporal, the design is extremely functional and elegant in its use of space.

This brings up the last point: space and time. Given that, as citizens of the new world, we all feel cramped against so little time, it's critical that the "idea space" our magazines provide is clear, compelling, and pleasurable to apprehend and understand. Most of us need help making sense of the world's newsworthy complexity - and a newsweekly helps summarize and punch up what might be forgotten amidst the headlines on CNN.com and the increasingly boring NYTimes.com. As a Michael Kinsley writes his in his review of the newsweekly at <a href="http://www.tnr.com/politics/story.html?id=7cc5324e-0fbc-4316-a656-d49e77e3a5a4">TNR</a>, Meacham says about the new magazine:

<blockquote>"We are not pretending to be your guide through the chaos of the Information Age," which concedes a lot of ground from the get-go. Why not at least pretend? Why else would people pick it up, let alone subscribe?</blockquote>

I, for one, will give <i>Newsweek</i> one Newsmonth to get its visual and editorial act together. If it doesn't succeed, I'll be giving myself the gift of Time.]]>
      
   </content>
</entry>

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